http://feedproxy.google.com/~r/wmexperts/~3/mPa71aT-Gow/story01.htm
Microsoft recently has been on the offense against perceived competitors in the form of the Apple iPad and Chromebooks powered by Google's Chrome OS , and now they're taking the fight straight to their Windows licensees by slashing the cost they'll be required to pay by 70%. The reported cuts bring the cost per device for Windows 8.1 down to $15 for devices that will retail for less than $250. The standard licensing cost is $50, though it can be brought down closer to $30 when marketing incentive funds are factored in. Bloomberg's "people familiar with the program" said: Microsoft is seeking to speed up development and introduction of new devices. It won't require products that use the cheaper licensing to complete logo certification, a process that verifies hardware compatibility, one of the people said. Devices aren't required to be touch-screen compatible, sources said.
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Microsoft recently has been on the offense against perceived competitors in the form of the Apple iPad and Chromebooks powered by Google's Chrome OS , and now they're taking the fight straight to their Windows licensees by slashing the cost they'll be required to pay by 70%. The reported cuts bring the cost per device for Windows 8.1 down to $15 for devices that will retail for less than $250. The standard licensing cost is $50, though it can be brought down closer to $30 when marketing incentive funds are factored in. Bloomberg's "people familiar with the program" said: Microsoft is seeking to speed up development and introduction of new devices. It won't require products that use the cheaper licensing to complete logo certification, a process that verifies hardware compatibility, one of the people said. Devices aren't required to be touch-screen compatible, sources said.
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